In today’s digital age, a nonprofit organization’s website plays a crucial role in establishing its online presence and effectively communicating its mission. A well-designed and strategically optimized website not only attracts more visitors, but also helps nonprofits engage and inspire their audience to support their cause. In this article, we will explore 11 essential elements…
Marketing
How the Removal of Third-Party Cookies will Impact the Internet
Google is removing support for third-party cookies in 2024. This is huge, as two out of three people use Chrome as their browser, and it will largely impact the digital marketing industry – 83% of online marketers use third-party cookies. It is time to prepare and research alternatives. What Are Cookies? Cookies have existed for…
Switching From Universal Analytics to Google Analytics 4: Five Things You Need to Know
When it comes to managing a website, you need to know whether the content that you are putting out is doing well or not. With the help of website analytics, you can track which of your pages are attracting the most site visitors, which ones are not as popular, and what you can do to…
TSTS Virtual Event: The Complete Guide to SEO 2020 – 11/18/20
SEO has been around since the late 1990s but it has not stayed the same. In fact, Google has implemented over 196 changes to how search works since 2000. In the beginning, you could add some Meta tags and be done. Today, Google uses more than 200 different criteria to index and rank websites. Our…
TSTS Virtual Event: Create Your Business YouTube Channel Q&A – 10/22/20
Setting up a YouTube Channel can be easier than you think. In this month’s virtual workshop, our videographer will answer questions to make sure your YouTube Channel is up and running. This workshop is free, but registration is required. Blog: 4 Easy Steps to Create Your Business YouTube Channel Video Creation Tips: Creating Video…
4 Easy Steps to Create Your Business YouTube Channel
Trying to think of new ways to market your business can be challenging. There is a balance of cost and reward to consider, and companies have to reach people where they are. These days, that means marketing online. Out of all the forms of online marketing, video is one of the fastest-growing and most profitable.…
Creating Video for Social Media
Video content is popping up more and more on social media platforms. It’s a far more comprehensive way to share your message when compared to images and text alone. In this post, we will share with you some tips on how to plan and execute your video, whether you’re filming on your phone or…
TSTS Virtual Event: Creating Video for Social Media – 4/23/20
We will email a GoToMeeting invite for this webinar. Learn how to plan your next simple or professional video project. We will also share tips on how to shoot and edit videos all on your own and compare the various different platforms, including: YouTube, Facebook, LinkedIn, Twitter, and your own website. Our presenter, Justin…
Google Event: Your Holiday Marketing Plan
During this Google Livestream event, learn how to reach more holiday customers by using expert tips from Google and Constant Contact. Register Here! This Livestream event is Free! October 16th, 11 am-12:15 pm
When to post on Facebook
ElegantThemes.com posted a helpful article filled with tips to improve the reach and reception of your Facebook posts. Below are some of the keynotes, but check out the full article here.