Best Ways to Prepare Your Website for the 2020 Holiday Season

Best Ways to Prepare Your Website for the 2020 Holiday Season   As we head into the holiday season, life continues to feel very different for consumers and businesses. The pandemic had impacted everything from consumer buying habits to where employees work.  Some of the impacts 2020 seen include many large retailers going out of business or closing their anchor mall stores. JC…

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Integrated Marketing Course: Key Website Points

Having recently returned from an Integrated Marketing Course offered by the American Marketing Association, has motivated me to reiterate the following key website points:   What Should a Website Do? Validate: It should be clear what your business is selling within 3 seconds of a user landing on your website. Educate: Provide something of value…

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