Search Engine Optimization
Writing compelling, useful copy isn’t always enough on the web. It also has to be well-structured and properly marked up to help search engines crawl, index, and make sense of the site.
Effective Search Engine Optimization (SEO) requires detailed knowledge of how websites are built and how search engines operate. We know how to conduct the research necessary to generate an optimized list of keywords for your website, which helps match your business to the words and phrases your customers are using in search queries. We also know how to use restraint, so your marketing copy won’t be mistaken for a robot.
Good SEO requires a coordinated effort among marketing and web developers, and search engine marketers—if applicable. We take a holistic view of your website and will make recommendations based on what we believe to be the best ROI.
For more information, contact our SEO professional.