B&B Machine

Ecommerce, Manufacturing, Professional Services

Goal: to quickly develop a website with a vast catalog of water pump parts and sizes that can be searched and ordered online.

Work Produced: TSTS built an ecommerce website that imported a large number of products out of a PDF provided by the client. We were able to convert a PDF of tables of large amounts of product data into a format that could be ingested into WooCommerce, our ecommerce platform of choice when using WordPress. To keep the site cost-effective, we also worked with the client to select an attractive ecommerce template that fit the brand. We kept the products simple and searchable by including their part number and size in the product name, preserving the page title and heading to give them a better shot in on Search Engine Results Pages (SERPs) such as Google. Since these products vary in pricing, we tweaked WooCommerce to remove references to purchases and replaced them with quoting and ordering—giving potential customers an easy pathway to requesting pump part replacements without any confusion with regards to pricing. We look forward to working with B&B Machine, Inc. again!

Date Launched: 5/2024

Location: Rock Island, Illinois

Website: https://www.bbmachineinc.com

Ecommerce, Template Design

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